at7777 Privacy Policy –
How We Protect Your Data

1Who We Are

at7777 is an online entertainment platform operating at at7777.pro, offering sports betting, casino games, slot games, bingo, crash games and related services to adult players in Pakistan. For the purposes of this Privacy Policy, "at7777", "we", "us" or "our" refers to the platform operator responsible for your personal data.

This Privacy Policy applies to all data collected through the at7777 website, any mobile-optimised version of the site, and any communications between you and at7777 via email or live chat support. It does not apply to third-party websites or services that may be linked from within the platform.

If you have any questions about how we handle your data, the most direct way to reach us is via our support team. Details are at the bottom of this policy in the Contact Us section.

2What Data We Collect

at7777 collects personal data in the following categories:

We only collect data that is necessary for the purposes described in this policy. We do not collect sensitive categories of data such as racial or ethnic origin, religious beliefs, health data or biometric data beyond what is required for standard identity verification.

3Why We Collect It

at7777 uses the personal data it collects for the following clearly defined purposes:

• Account creation and management: To register your account, verify your identity and maintain accurate account records.
• Processing transactions: To handle deposits and withdrawals in PKR via JazzCash, Easypaisa, Raast, bank transfer, cards and mobile wallets, and to maintain accurate financial records.
• Platform security and fraud prevention: To detect and prevent unauthorised account access, duplicate registrations, payment fraud and bonus abuse.
• Customer support: To respond to queries submitted via live chat or email, and to maintain a record of support interactions for quality and dispute resolution purposes.
• Responsible gaming: To monitor account activity and identify patterns that may indicate problem gaming, and to respond to player-initiated limit or exclusion requests.
• Platform improvement: Aggregated, anonymised usage data is used to improve the platform experience — including game performance, navigation and mobile usability.
• Communications: To send transactional emails such as account confirmations, password resets and withdrawal confirmations. With your consent, we may also send promotional communications about bonuses and new games.

4Payment Data

All financial transactions on at7777 are processed in PKR. When you make a deposit or request a withdrawal — whether via JazzCash, Easypaisa, Raast, bank transfer, Visa, Mastercard or another supported mobile wallet — your payment information is handled with the following safeguards:

• Full card numbers are never stored on at7777's own servers. Card transactions are tokenised through our payment processor, meaning a secure reference is stored rather than the actual card number.
• Mobile wallet identifiers (such as JazzCash or Easypaisa account numbers) are stored in encrypted form and used only for processing transactions and verifying withdrawal destinations.
• Transaction history — including deposit amounts, withdrawal requests and dates — is retained as part of your account record for account management, dispute resolution and security audit purposes.
• Payment data is shared with payment processors and fraud detection services solely for the purpose of completing transactions and preventing financial crime. These third parties are contractually bound to handle your data securely.
• at7777 will never ask you to share full card details, wallet PINs or banking passwords via email, live chat or any other channel. If you receive such a request, do not respond — it is not from at7777.

5Cookies & Tracking

at7777 uses cookies and similar tracking technologies to make the platform function correctly and to understand how it is being used. A cookie is a small text file placed on your device when you visit the site. Here is how we use them:

• Essential cookies: Required for the site to work. These include session cookies that keep you logged in as you navigate between pages, and security cookies that help prevent cross-site request forgery.
• Functional cookies: Remember your preferences such as your preferred language, last viewed game category or responsible gaming settings you have applied.
• Analytics cookies: Help us understand which pages are visited most, how long players spend in certain sections, and where technical errors occur. This data is aggregated and anonymised — it does not identify individual players.
• Performance cookies: Used to monitor platform load times and identify bottlenecks, particularly on mobile connections which are the primary access method for many Pakistani players.

You can control or disable non-essential cookies through your browser settings at any time. Disabling essential cookies will affect the functionality of the platform, including your ability to stay logged in.

at7777 does not use third-party advertising cookies or allow ad networks to place tracking pixels on the platform.

6Third-Party Sharing

at7777 shares personal data with third parties only where it is necessary to operate the platform and only under strict data processing agreements. We do not sell data, and we do not share data for third-party marketing purposes.

The categories of third parties we work with are as follows:

• Payment processors: JazzCash, Easypaisa, Raast and other payment infrastructure providers receive the data necessary to process your transactions. They operate under their own privacy policies and are bound by financial regulations.
• Identity verification providers: Where KYC (Know Your Customer) verification is required, we may use a third-party document verification service to confirm your identity. These providers receive your name, date of birth and document scans for this purpose only.
• Fraud detection services: Technical data including IP addresses, device fingerprints and session patterns may be shared with fraud prevention systems to detect account abuse and financial fraud.
• Game content providers: Third-party game studios that supply casino, slot and live dealer games on the platform may receive anonymised game session data for quality assurance and game performance monitoring. They do not receive identifiable personal data.
• Customer support tools: If you contact us via live chat, your conversation may be handled through a third-party customer support platform. These communications are stored securely.

at7777 does not transfer your personal data to any party outside of the above operational categories without your explicit consent.

7Data Retention

at7777 retains personal data for as long as it is needed to provide the service and fulfil the purposes described in this policy. Specific retention periods are:

• Active account data: Retained for the full duration of your account being active on the platform.
• Transaction and financial records: Retained for a minimum of five years from the date of the transaction. This is standard practice for financial record-keeping.
• Identity verification documents: Retained for five years from the date of submission or from account closure, whichever is later.
• Support communications: Chat logs and email correspondence are retained for two years from the date of the last message in a given interaction.
• Closed accounts: Core account data is retained for five years after closure for legal, fraud prevention and dispute resolution purposes, then securely deleted.

After the applicable retention period has passed, data is securely deleted or anonymised so it can no longer be linked to an individual player.

8Data Security

at7777 takes the security of your personal data seriously. We implement technical and organisational measures appropriate to the sensitivity of the data we hold. These include:

• SSL/TLS encryption: All data transmitted between your device and the at7777 platform is encrypted in transit using HTTPS with SSL/TLS certificates.
• Encrypted data storage: Sensitive fields including passwords, payment method identifiers and identity document references are stored in encrypted or hashed form. Plaintext storage of passwords is not used under any circumstances.
• Access controls: Internal access to player data is restricted on a need-to-know basis. Staff members who handle player data are trained in data handling procedures and subject to confidentiality obligations.
• Intrusion detection: Systems are in place to detect and alert on unusual access patterns, failed login attempts and other indicators of potential data breach activity.
• Regular security reviews: Platform security is reviewed periodically to identify and address vulnerabilities before they can be exploited.

While we take every reasonable step to protect your data, no online platform can guarantee absolute security. In the unlikely event of a data breach that affects your personal data, at7777 will notify affected players and take immediate steps to contain the breach.

9Your Rights

As a player on at7777, you have the following rights regarding your personal data. To exercise any of these rights, contact our support team with your request and we will respond within a reasonable time frame.

at7777 will respond to data rights requests within 30 days. In some cases — particularly for complex erasure requests where legal retention periods apply — we may need additional time, in which case we will notify you of the extended timeline.

10Children's Privacy

at7777 is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. The registration process includes a date of birth requirement and, where verification is triggered, identity document checks to confirm age.

If we become aware that a player under the age of 18 has registered an account, that account will be immediately closed, all data associated with it will be deleted and any deposited funds will be returned to the original payment method where technically possible.

If you believe a minor has registered on at7777, please contact our support team immediately at [email protected] so we can take swift action.

11Policy Updates

at7777 may update this Privacy Policy from time to time to reflect changes in how we operate, changes in technology, or updates to our data practices. When changes are made, the revised policy will be published on this page with an updated "last updated" date.

For significant changes — particularly those that affect how we use your data or expand the types of data we collect — at7777 will notify registered players via email before the changes take effect. Continuing to use the platform after an updated policy is published constitutes your acceptance of the revised terms.

We recommend checking this page periodically to stay informed about how your data is handled. The table of contents at the side of this page makes it easy to navigate directly to any section that has been updated.

12Contact Us

If you have any questions about this Privacy Policy, want to exercise your data rights, or need to report a potential data security concern, please get in touch with the at7777 team. We are available 24 hours a day, 7 days a week.

You may also find answers to common account and data questions on our FAQ page. For the full rules governing your use of at7777, see our Terms and Conditions.